A natural diamond is created by certain elements and conditions appearing together in the earth's
atmosphere. Rough diamonds are collected out of riverbeds and are mined from areas near volcanic
activity and kimberlite pipes. To experience the beauty of a diamond, it must be cut by hand or machine.
Cutters choose the shape and size and cut quality of a diamond while it is rough.
Generally, 50% of the rough is lost in cutting, yet, the cut quality determines the amount of sparkle and
therefore, value a diamond will have. This is why Farnan Jewelers chooses Belgium diamond
cutters to supply our exquisite quality gemstones.

Belgian diamond cutters have decades of experience in cutting and trading diamonds. Antwerp is
the diamond center of the world, as over 80% of all diamonds pass through there before entering the
larger market. The country of Belgium also strictly enforces the Kimberley Process at import and export,
which certifies that the diamond rough has been fairly traded and prevents the flow of
conflict diamonds.

Diamonds have been sought after for centuries due to their unmatched sparkle and rarity. The
unique properties of a diamond, including its hardness, lends itself to the desire to own one. As the
size and quality of the diamond increases, the rarity does as well, creating a higher value in the
marketplace.

At Farnan Jewelers, when a client wants to purchase a diamond, we order a selection of
diamonds for them to choose from that fits their quality specifications and budget requirements. Once a
client sees a selection, they usually gravitate towards one diamond. We say, “it speaks to them”. The
process is extremely gratifying, as the client experiences the diamond firsthand and knows exactly
what they are purchasing.

Encountering a loose diamond is exhilarating! To imagine that the earth created it under natural
processes, and a cutter used tremendous expertise to make it sparkle. Fortunately, we have the chance to
appreciate them by wearing jewelry ourselves, or others wearing jewelry.